Meri Pehli Academy campaign by Unacademy commemorating mother’s role goes viral
Meri Pehli Academy campaign by Unacademy commemorating mother’s role goes viral
Srinagar: Unacademy – the Edtech major recently released a Mother’s Day campaign video, which was not only a part of top trends on social media but it also was shared widely on whatsapp groups and received emotional responses from the messaging platform users, young and old alike.
The video campaign from Unacademy https://youtu.be/vZJd05c94Pc which emphasizes the fact that a mother is undoubtedly the first academy that a child enrolls into while learning life’s important lessons has created an immense positive impact around the brand.
Through this campaign executed by Ogilvy it showcases how a mother plays a crucial role as an educator in different stages of a child’s life. As primary caregivers, they impart children with something valuable each day, without even the child noticing it.
Apart from garnering 10 million views on Youtube, this tear-jerking video was widely shared on telegram &whatsapp becoming a part of conversations on family groups.
One person in a whatsapp family group wrote, “So precious! Best tribute to mothers.” Another wrote, “The best and indeed a must watch video in recent times!”
The ripple effect of the EdTech major’s viral film on whatsapp groups was seen with twitter and facebook users sharing the video on their social media handles. On social media one person commented: “As she said, “meri search engine ho tum” , my whole 19yrs flashed right before my eyes. Ghntebhr se important cheezeindhundte rho fir bhinimilti and as soon as she enters the room, they appear right in front of you, like unkobhi mummy ka khaufho😂. And in support of this, I’ve seen her doing this for my whole family since my childhood. Love you Mummy, nobody’s better than you, nobody will ever be ❤. Apkesamnetohkehnipaunga, yahinkehdetahu .”
Twitter users too shared the UnacademyMother’s day campaign film they received on whatsapp. Here are the best we found
Friend sent this video on whatsapp on the occasion of Mother's day yesterday and I must say i am very touched by this video, It gave a lump in my throat as I remembered my Mom while watching it. Great work @unacademy ! pic.twitter.com/tZbwzNhz3G
— AYUSH GUPTA (@InvestorAyush) May 9, 2022
“Ma” my first words. She taught me how to walk, how to run, how to fly and conquer the world. She made sure that I was at each stage comfortable, ready and strong. She is my backbone in every step that I take, a very “Happy Mother's Day”. #MeriPehliAcademy https://t.co/xuuyAPWgwi
— Pragnya Mohan (@pragnyamohan) May 8, 2022
Received this video by @unacademy on my family WhatsApp group and made me very emotional as I remembered all the efforts my Mom did to make me what I am today. Very emotional video. pic.twitter.com/yLGLqf7oMO
— Gentle Giant (@iKunaal) May 9, 2022
Genius concept by unacademy. Saw it on YouTube & then it landed up on my family group. Watch it if you haven’t. pic.twitter.com/LJRJWRjQBw
— Suraj Balakrishnan (@SurajBala) May 9, 2022
Relatives WhatsApp group had this video. Very moving one by @unacademy 🙌 pic.twitter.com/wWyiZWALEu
— Bhumika (@thisisbhumika) May 9, 2022
Mummy sent this video yesterday on WA and asked me who is my first academy 😢. Missing mom. pic.twitter.com/fVh2VUaaIN
— SwatKat (@Swaty_Here) May 9, 2022
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